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The Chemical Export Council is preparing to launch the first advertising campaign in the markets of Arab countries, with the aim of introducing Egyptian chemical products and fertilizers to the Arab exporter in order to promote the exportation of such products to Arab markets.
Khaled Abu El Makrem, Deputy of the Chemical Export Council, reported to Amwal Al Ghad that the campaign will expand to the Qatri market and then to a number of Arab markets such as the markets of Saudi Arabia,UAE, Jordon and Arab markets in North Africa and the Gulf.
He added that the reason behind launching this campaign is to compensate for the decline in the global demand on the Egyptian chemical products and fertilizers, especially on the European side after the economic crisis witnessed by the European Union.
