Amadeus, a leading technology partner for the global travel industry, has announced the appointment of Khaled Gad Elmawla as General Manager in Egypt.
Elmawla holds over 25 years of experience in the industry, gained with Amadeus’ strategic partner EgyptAir. In his role, Elmawla will spearhead the overall growth of Amadeus Egypt at a time when the Egyptian travel industry is bracing itself for a new growth phase.
Antoine Medawar, Vice President, Middle East and North Africa, Amadeus, said: “Egypt is a critical focus area for Amadeus owing to its sheer size and strategic importance to the Middle East as a whole. Evidently, the market is witnessing significant changes, with trends such as online and mobilepaving the way for the future of travel. Amadeus has always placed priority on empowering customers to embrace these new trends and seize the right opportunities to grow their business.
“We are confident that Khaled’s exhaustive knowledge of the industry gained through years of experience will support our overall objective to contribute to the growth of the Egyptian travel and tourism sector, particularly at this critical juncture. Amadeus is happy to welcome Khaled into the team and assure him of full support in his new role.”
As part of his responsibilities,Elmawla will look to further leverage Amadeus’ partnership with EgyptAir, strengthen relationships with leading agencies and enhance product delivery capabilities with a view to increasing the company’s foothold and reinforcing its position as a leading technology solutions provider in the market.
With an impressive career chart behind him at EgyptAir, Elmawla is a highly regarded expert in the travel industry. He has held several management positions nationally and internationally at EgyptAir, and was responsible for re-engineering its business process and modernising its systems using Amadeus’ technology. Prior to joining Amadeus, Elmawla headed the EgyptAir sales team.